PayPerPost gets $7 Million!

[bunnykissd]

Well this is cool! PayPerPost has received an additional $7 million in funding! I do not know where they get that much money in one lump sum, but I sure am glad for its benefits! They have started a seven-day promotion they are calling Lucky Sevens, in which they are going to release $7k in opportunities for us posties to take! Some (like this one) are small payouts ($10.77), but some are going to be as much as $700! Yayz!

Press Release:
The PayPerPost Revolution Accelerates, Sponsored
Blogging Marketplace Secures $7 Million Series B

Draper Fisher Jurvetson leads round and joins Board of Directors

ORLANDO, FL – (June 12, 2007) – PayPerPost, the leading marketplace for advertisers to reach bloggers and other consumer content creators, today announced it has completed a $7 million second round investment led by Draper Fisher Jurvetson, an investor in the company's Series A and one of the world’s leading high-technology venture capital firms. The financing brings the total amount of capital raised by PayPerPost to over $10 million, giving the company considerable resources for further development as the industry’s leading Consumer Generated Advertising marketplace. Additional participants in the round include existing investors Inflexion Partners and Village Ventures as well as new investor DFJ Gotham. With this investment, DFJ Managing Director Josh Stein also joins PayPerPost’s Board of Directors.

“PayPerPost created this exciting new advertising space and has established itself as the industry leader,” said Ted Murphy, chief executive officer of PayPerPost. “Although we’ve only used a portion of our first round capital, this added support from investors unlocks significant growth potential. Our content creator and advertiser ROI metrics clearly demonstrate the upside for PayPerPost’s model. We intend to use this capital to build the infrastructure, visibility and professional expertise necessary to reach and retain a greater network of advertisers and content creators than ever before.”

Since its founding in June of 2006, PayPerPost has signed more than 6,500 advertisers to its groundbreaking service, which has enabled Consumer Content Creators to be compensated for their efforts discussing specific companies, products or services via blogs, videos or other media. The content creators are required to disclose relationships with advertisers on their blog, providing transparency for the end reader. Over 125,000 Internet postings, most in the form of blogs, have already earned money for their creators through PayPerPost’s innovative marketplace. PayPerPost recently released PayPerPost Direct, a disruptive new service that allows advertisers to contract and negotiate directly with individual bloggers they identify through a safe, managed system.

“PayPerPost has laid a strong foundation for the future,” noted Tim Draper, founder and managing director of Draper Fisher Jurvetson. “It continues to attract a critical mass of participants from both the advertising and blogging communities. Analogous to Overture’s sponsored search model, we believe PayPerPost’s business model holds disruptive potential and will enable the company to thrive in the evolving paid-content arena.”

To mark the $7 million dollar funding, PayPerPost has launched a new website detailing the company’s service offering at http://www.payperpost.com. Bloggers and advertisers can easily sign up at the site and begin leveraging the self service marketplace.

So anyway, they want to know what *we* think they should do with the money. I think they should give it all to me! MUAH-ha-ha-ha-ha-ha-ha-a... Ok, seriously, they should probably advertise to people who would potentially use their services: advertisers AND posties. I really do enjoy reviewing products and services for PayPerPost; I mean, I get to learn about new things, sometimes as soon as they come out! I would enjoy it even more if there were more opportunities that I could take...

And if any of my readers are interested in viral advertising for *your* product or service, check out this blogger directory of blogs that you could be advertised on. And once again, congratulations, PayPerPost, for doing so well in just one year!

Comments

[a-spirited-soul.livejournal.com]

I was looking into this payperpost thing. Have you found it to be worth the time? I have a lot of mature content on my blog so I don't know if that would preclude me. Also, it appears you have to have a lot of unlocked posts, is that the case?

Thanks,
Allison

[bunnykissd.livejournal.com]

Well at first it was just something I did once in a while to get a little extra money in my paypal account to spend on frivolities like BPAL oils or scrapping supplies, but now I am doing it as often as I can, and transferring the money right into my account to pay bills. Sometimes researching an opportunity takes longer than I felt the post was worth, but it's getting easier the more I do. And doing up to 3 per day of $5-10 each adds up! I do have to have at least one original post of 3-5 sentences between each payperpost, but I usually post boring things there that I don't mind everyone seeing. I still have a lot locked, but so long as I meet the PPP requirements that's ok! :) (Oh and if the adult content is locked it doesn't matter...)